When it comes to job searching, the name LinkedIn does not come to mind for most of the job seekers out there. They usually depend more on dedicated job portals like Monster.com or TimesJobs.com, etc. This guide is for those job seekers who don’t know how to use the professional social network to their advantage and bag a job.
Why use LinkedIn?
Do you have a job or want to have one? If yes, then that’s the enough reason for using LinkedIn. Worldwide, more than 85% people belonging to small or big organizations use LinkedIn professionally, and a huge number of employers search for their desired candidates in LinkedIn. If you don’t have a LinkedIn profile, you actually don’t have a professional existence.
But merely a presence in LinkedIn won’t be very helpful for you. You need to know exactly how to use it to your advantage for getting hired. Below you will find a list of 14 things to do to get hired from LinkedIn.
With these tips, your overall visibility will increase and you will gain a lot of attention from the recruiters. Use them to your advantage. Not only visibility, your professional appeal and worthiness will also improve dramatically with the help of these 14 tips.
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14 things to do to get hired from LinkedIn
1. Keep your profile up to date
The first and foremost thing to do in LinkedIn is to update your profile regularly and often. Whenever you achieve something significant in your professional life, include it in your LinkedIn profile. When you publish an article on an esteemed website, or close a multi-million dollar deal in your office, you need to let the professional world know about these. It will add to your accomplishments as a professional, and an updated profile helps the recruiters know you better. Regular updates also mean you are an active member, and being active in LinkedIn means more visibility. When your profile shows up as a recently updated one and active one, recruiters take more interest on you.
2. Keep making connections
LinkedIn has over 200 millions of members. This is the best place make professional connections. The more connections you have, the better prospects for you. This is simply because more connections mean more sources of information, help, and endorsement. LinkedIn is a pretty helpful community and in my personal experience, I have seen a lot of people helping each other out even when they are not real-life acquaintances. Maintaining a good relationship with your connections, as well as communicate with them regularly and effectively will offer you a lot of benefits as already mentioned, such as, more information about who is hiring, what are the requirements, how to crack a particular test or interview, getting recommended for an interview, etc.
3. Add details about your skills & qualifications
A complete profile in LinkedIn is always preferred by recruiters. Especially, you should always fill in the details regarding your education history, previous working experiences, and skills.
There are multiple types of skills that you can add in your LinkedIn profile, and the system will automatically categorize them into sections like “Industry Knowledge”, “Tools & Technologies” “Interpersonal Skills”, etc. You can add up to 50 skills in your LinkedIn profile. I would suggest you add as many skills as possible. Also, make sure that your skills belong to different categories. Adding 30 skills under industry knowledge and none under interpersonal skills: is not recommended.
The same goes for education history and work experience. When you add your education history, go back till your 1st degree or diploma only (i.e. bachelor’s degree or diploma), don’t include your high school education. Include all your higher education like PG degree/ diploma, any professional degrees/ qualifications and certification.
Now coming to work experience, the general norm is only including up to the last 15 years of experience in your resume. The same thing will apply to your LinkedIn profile too.
4. Seek recommendations & endorsements for your skills
LinkedIn not only has a section for your skills, but there’s a feature that allows endorsements for your skills too. People who know you and have worked with you can confirm or endorse those skills for you. It is like an assurance or guaranty on your behalf that you indeed acquire those skills, and are not just including them as ornaments.
You should reach out to your connections, your current or previous bosses/ colleagues, your school/ college mates, or anyone who you’ve interacted with professionally, and ask them to do this favor to you and endorse the skills that they know you have. When you have enough recommendations and endorsements, your credibility in the recruiter’s mind will increase, and they will give you serious consideration for filling up the vacancies in their company.
5. Add portfolio & blog/ website address
This is another important thing to do for getting hired from LinkedIn. Whatever work you’ve done till date, make an online portfolio of them with all the details, and add the portfolio link to your LinkedIn profile.
Alternatively, if you have a professional website or blog, add that too.
This way, recruiters can easily look through the details without them having to wait for your correspondence. A good portfolio or personal website also helps in impressing the recruiters.
6. Provide an updated headline
Just like in resume, adding an updated and impressive headline to your LinkedIn profile serves the same purpose: informing the recruiter about the most important thing about you.
You can find more about how to write an impressive headline Here.
7. Provide details of your recent experiences
We have already mentioned why it is important to include information about yourself. As we have already established that you should only include the last 15 years of experience (if you have, that is) in your resume and LinkedIn profile. But don’t only leave it at mentioning your designation and company name. Add details about your day to day responsibilities, job description, special duties you perform etc. to give the potential recruiters a thorough idea about your abilities and competencies.
8. Keep posting
This is a secret tip that many people don’t know about, hence do not follow too. Make posts in LinkedIn regularly to increase your visibility.
When you don’t post regularly on LinkedIn, your profile status gets changed from active to inactive in the automated system. Naturally, an active profile attracts more attention than an inactive one. Moreover, more posts mean you appear more in your connections’ home feed more often. And when people see you enough, they know you more, and better. Also, more people will get to know that you are looking for a job, so the chances of getting offers will also increase.
Now, while posting, you should keep in mind the ‘what’s and ‘when’s too. Do not turn your LinkedIn profile into Instagram by posting selfies, or into Facebook by posting about your romantic relationships. Keep your posts professional and related to your work life only.
Studies show that most people use LinkedIn after the working hours. So, posting during the day will attract less audience. Posting after the office hours will be better.
9. Follow companies & approach recruiters
If you want to get hired from LinkedIn, you need to be proactive. You have to take initiative in your job search process. You can either apply to the jobs posted by recruiters in LinkedIn, or you can take the road less travelled. Follow the companies you are interested in, and also the recruiters from those companies. That way, you will stay updated with the job postings and new vacancies. Your chances of getting noticed by recruiters increase when you apply fairly early. So, being active and fast in applying will give you an edge over the others.
10. Get involved in professional groups
LinkedIn has many professional groups based on interests, affiliation, job title, organization, etc. Joining these groups based on your interests and affiliations will help you stay updated about the latest trends of your trade. Also, these groups are popular for sharing inside news regarding current trends in business, any new vacancies, etc.
11. Know about the competition
When you are looking for a job, knowing about the recruiters and the organizations are not enough. You need to know about the competition too, so that you can improve yourself, strengthen your weak spots, and make positive changes to beat the competition.
When you are applying for a job through LinkedIn, by showing interest in the recruiter’s or the organization’s job posting, you can see which other people have expressed interest from their comments. Visiting their profile will give you an idea about the competition.
12. Keep an eye on the small details
If you are striving to make anything perfect and flawless, the key lies in the small details. The same goes for your LinkedIn profile too. You never know which mistake will attract the recruiter’s attention when. For example, keep your language error-free for spellings and grammars, don’t forget to mention important details, add a professional-looking photograph of yourself, add a headline, etc.
13. Upload your resume
For the same reason you are asked to add more and more professional details on your LinkedIn profile, you need to upload your resume too. No matter how many details you add on your profile, they cannot replace your resume. Your resume is a formal document for the recruiters. So, add your resume before they ask you for one, and you will get some more points for convenience.
14. Let them know you’re looking
This is perhaps the most important thing to change in your LinkedIn profile. When you do everything right, but nobody knows that you are available, then it all goes down the drain.
LinkedIn has a special tab called “Jobs” in the homepage. When you click on it, it will open to the recruitment section. There are different sections under this tab, such as “Track my job”, “Career interests” etc. They also suggest you companies and recruiters that are hiring for the position you are interested in, or based on your current position. You can search for a job here.
Steps to follow to let the recruiter know you are available:
When you visit the Career Interests section, there are a few options regarding your job search status. First, there’s a button that says “Let recruiters know you are open”, you can turn this on or off according to your current status.
Next, you will find a section to write a note to the recruiters. Consider this as a “why should we hire you” question, and write your answer smartly within 300 characters.
Moving on, you will find a drop down menu below the “note to recruiters” section that says “Where are you in your job search?” You have four options here i.e. “Actively applying”, “Casually looking”, “Not looking, but open to offers”, and “Not open to offers”. My suggestion is, select the “actively looking” option to get hired fast and efficiently. You can change your privacy settings so that your current recruiter doesn’t see this. However, the privacy is not full-proof, so there might be a little risk factor that your current recruiter might come to know about your job search.
After this drop down menu, there’s another section where you can add the job titles you are interested in. Fill in all these details, so that your chances of getting hired from LinkedIn increases.
The last word:
So, these are the 14 top most important things to do in order to get hired from LinkedIn. However, merely attracting the recruiter’s attention, or bagging interviews do not ensure a final offer. So, don’t forget to build a stellar resume. And when you get an interview call, keep no stones unturned in your preparations. And when it comes to get hired from LinkedIn, follow them faithfully and you will see the result yourself in no time. Team RezRunner wishes you all the best in your job search.
Psst! Need more help?
Check out our resume and cover letter guides, and interview guides here.